#HowItShouldBe:
Cutting Through The Noise
In a world where the only constant is change, the How It Should Be Campaign cuts through the noise to bring equality, diversity, education, awareness, and justice to light. We actively support the spread of knowledge, invest in research, fund programs that align with our values, and give back to those who are less fortunate in order to provide increased opportunities to those who need it. Our Corporate Responsibility Movement perseveres in hopes to inspire other individuals and companies to commit to the cause, to push forward with enlightenment, to actively engage, and ultimately to institute positive change.
TargetCW has given roughly $2 million to charitable organizations since inception in 2010.
The #HowItShouldBe Campaign recognizes that we are all people working towards a common goal of excellence and we need to respect and enjoy the beautiful difference we all bring to the table. We celebrate gender, race and the unique beauty in each human.
Samer Khouli
founder & ceo
Out of this altruistic idealism, is born TargetCW's #HowItShouldBe Campaign. As a marketer, my responsibility is to help shape the narrative for how to move the future towards positive, forward-thinking change utilizing the voice of the people.
Nicole Beale
vp of marketing
Interested in participating in
our #HowItShouldBe Campaign?
